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George Clooney and Tequila: An Unexpected Business Romance

George Clooney and Tequila: An Unexpected Business Romance

by Mona Tenjo | Aug 12, 2023 | Case Studies

From Silver Screen to Golden Liquor: The Backstory George Clooney, the heartthrob of Hollywood, has always been full of surprises. While his on-screen charisma is undeniable, not many knew about his off-screen passion for tequila. Alongside his pals Rande Gerber and...
Feasting on Success: Unpacking McDonald’s Money-making Strategies for Small Business Growth

Feasting on Success: Unpacking McDonald’s Money-making Strategies for Small Business Growth

by Mona Tenjo | Jul 26, 2023 | Case Studies

Ever wondered how the big corporates actually make their money? In this series, we let you look behind the scenes to show you where the money comes from. As small business owners, we often look for inspiration from corporate giants who have made a big impact on their...
Uncover why Netflix is the best: A masterclass in strategic business growth

Uncover why Netflix is the best: A masterclass in strategic business growth

by Mona Tenjo | Jul 21, 2023 | Case Studies

The compelling narrative of Netflix’s rise to power is more than just a tech success story; it’s a masterclass in strategic growth for small business owners. Here, we explore how co-founder Reed Hastings moved from working in the business to strategically...
“Barbie is How Old?” – Tracing the Timeless Journey of a Toy Icon and Entrepreneurial Marvel

“Barbie is How Old?” – Tracing the Timeless Journey of a Toy Icon and Entrepreneurial Marvel

by Mona Tenjo | Jul 9, 2023 | Case Studies

Introduction: Decoding the Age of Barbie Many of us have asked the question, “Barbie is how old?” as we marvel at the timeless appeal of this beloved toy. Launched in 1959, Barbie’s enduring success makes her an emblem of entrepreneurship. A symbol...
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